In the wake of the Super Bowl, there’s been a lot of twitter and facebook buzz about advertising around town, since a certain Richmond firm had a hand in some newly famous ads. So I checked out the new Martin Agency website today:
It has a couple of cool features:
1. It’s really image heavy, which I think is perfect for a design/ad company since the vast majority of what people take away from their work is what they see. I also like how you just scroll over the image to get a teaser. I hate extra clicking.
2. It refreshes itself as you scroll down, sort of like facebook does. As you near the bottom, it adds more past content so you can scroll down (endlessly?) and get all major information straight from the homepage. Neat.
This, of course, made me what to go look at what the other ad companies around Richmond are doing online. Most of the other companies are a lot more state/regionally-focused than national, so this is in no way a comparison. Just letting you know who’s around town.
Madison + Main: I really enjoy some of their seasonal promotional items. First time I met owner Dave Saunders, he presented me with his Blue Christmas album. Destined to be a classic.
The Bergman Group: They do great work, though I have to say I’m a little confused by their website. Not a lot happening. But I do like that you don’t have to change pages to see the videos.
Advante Advertising: I can’t stand this website, but they’ve done some solid logos. I especially enjoy their Main Street Station design (which, for some reason, you will not find on the City website where it belongs).
Big River Advertising: New to me as a name, but not in their work. I recognize a lot of their portfolio, and I am kind of bummed I hadn’t heard of these guys before. Their tagline is “changing behaviors” which is a perfect summary of the ad world. Their website is way less busy and annoying than a lot of their peers, and a lot of their work has a much more graphic/artistic approach. Surprise find!
Siddall: This is some sort of affiliate/partner of a larger worldwide corporation operating on a local level with local folks. Regardless, I’m in love with their State Fair of Virgina ads. These embody childhood dreaminess to me.
I could probably keep going since Richmond is thoroughly saturated with advertising agencies, but I must get back to working on some really great new projects! Can’t wait to share!