Happy weekendtime! I had a great week that included an awesome Marketing Department retreat with the day job. We got a lot accomplished and planned and I’m really looking forward to working on our new and on-going projects. I also just about finished up designing some ads for a local company here in Richmond, which I’ll share when they are officially done.
I got word yesterday that a project has officially been delivered from the printer to a client out in Northern California and I feel like I can share those now. I did some work over the last month or so for a great guy named Ron Charlesworth who is a talented musician and music teacher. He needed to start an identity system for his business, Speed of Sound, and we have finished logos and business cards to date. I had a really fun time working with him, as I have a background in music and live with a musician, so music projects really inspire me.
I thought it might be a challenge strictly to tele- and e-communicate with the owner, but I think it’s much easier today than it was 10, or even 5 years ago. I feel like most people are so plugged in these days that it’s old hat to form useful business relationships over the internet now. Am I the only one who really prefers 20 minutes of email exchange to a 2 hour in-person or phone meeting? I dread long meetings. Unless they’re brainstorming meetings, and then I can’t get enough. But as far as the “move this over here” “move that over there” exchange goes, I feel much more efficient with a simple email exchange. Maybe it’s just me.
Anyway, this project took a couple of turns before it wound up where it did, but the owner and I found something we both love in this piece. He wanted a modern vintage feel, without being kitschy, that would be super easy to reproduce at any size and resolution. The owner also had an old logo that had a lot of meaning to him, so I took some time to update and simplify that idea, while still creating an original piece. I’m really pleased with how it came out and I believe he is too. We plan to collaborate on a few more pieces in the future and his web developer already has his site in the works, just waiting to show off the new logo.
If you need a great music teacher in Healdsburg/Bay Area, I’m sure he’d be happy to talk to you! Visit Speed of Sound on facebook!